Technologies powered by artificial intelligence are being applied to some of the world’s most challenging human-development issues. But while AI has considerable potential to serve the public good, key bottlenecks – from education to risk reduction – must be overcome.
The excitement surrounding artificial intelligence nowadays reflects not only how AI applications could transform businesses and economies, but also the hope that they can address challenges like cancer and climate change. The idea that AI could revolutionize human well being is obviously appealing, but just how realistic is it?
To answer that question, the McKinsey Global Institute has examined more than 150 scenarios in which AI is being applied or could be applied for social good. What we found is that AI could make a powerful contribution to resolving many types of societal challenges, but it is not a silver bullet – at least not yet. While AI’s reach is broad, development bottlenecks and application risks must be overcome before the benefits can be realized on a global scale.
Today, AI empowers organizations, governments and communities to build a high-performing ecosystem to serve the entire world. Its profound impact on human lives is solving some of the most critical challenges faced by society. Here are a few innovations for social causes that I find most notable.
Developing New Drugs: The healthcare industry is ripe with disruptive applications of AI, including the discovery and development of new drugs. AI and machine learning have been used to identify potential molecules by leveraging a large volume of data. Pharmaceutical companies use predictive analytics to discover these molecule candidates and optimize them with several rounds of iteration to select the best one for drug manufacturing.
Reporting Sexual Harassment: Artificial intelligence offers new ways of reporting gender-based violence, child sex abuse and more. AI programs are being designed to monitor internal communications, such as corporate documents, emails and chat, for inappropriate content. Various applications and platforms have been developed to help victims share their experiences of sexual harassment and abuse along with the time and location these events took place.
Com-batting Human Trafficking: Human trafficking is a serious crime against humanity and a threat to global security. Traffickers often use the internet to place advertisements to lure potential victims. Artificial intelligence tools and computer vision algorithms scrape images from different websites used by traffickers and label objects in images to search and review suspect advertisements. Additionally, these tools analyze data from the advertisements and websites to identify the potential victims of human trafficking and alert authorities before the crime.
Optimizing Renewable Energy Generation: Artificial intelligence in collaboration with other technologies, such as the Internet of Things (IOT), cloud computing and big data analytics, has significantly transformed the renewable energy sector. AI programs have the ability to combine weather data and sensors to optimize, predict and manage energy consumption across different sectors. AI-based accurate predictions result in increased dispatch efficiency and reducing the operating reserves needed.
Helping People With Disabilities: Artificial intelligence has also assisted people living independently with disabilities. Voice-assisted AI is one of the major breakthroughs, particularly for those who are visually impaired. It helps them communicate with others using smart devices and describe their surroundings. Tools like this can significantly help in overcoming daily obstacles for those with disabilities.
Investing In AI For Good
While the adoption of AI technologies is increasing, challenges remain. I’ve found that some of the major challenges faced by organizations developing AI solutions for social good include the fear of risk; defining how to measure the value the solution will bring; an incomplete understanding of AI; the high cost of technology; and regulatory, ethical and security concerns. However, organizations and institutions can overcome them by investing in advanced research, human capital and infrastructure, and encouraging AI literacy in society.
Organizations planning to invest in advanced AI research or implementing AI for social good must actively collaborate with research institutions and government bodies to apply their AI solutions for real-world impact. Moreover, workshops and forums are some of the best platforms for organizations to gather the insights they need. These platforms can be used to understand whether an organization’s solutions are the right fit to solve challenges for social good.
Bottom Line
Artificial intelligence has enormous potential to serve society, bringing more radical innovations for humans in the future. Its problem-solving ability could help people and communities around the world by solving today’s toughest challenges. With sensible use of AI, we should continue to see a wide scope of AI applications and new developments for social good.
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